Consultancy and corporate advisoryCreating enduring value.
The most successful organisations don’t simply respond to change. They anticipate it, adapt with confidence, and continually evolve. Whether navigating transformation, accelerating growth, entering new markets or strengthening commercial performance, Francesca partners with organisations to solve complex business challenges through practical leadership, strategic clarity and disciplined execution.
Her approach is grounded in more than three decades of real-world leadership, combining the perspective of a Fortune 100 executive with the agility required to help founder-led businesses scale. Every engagement is tailored, collaborative and focused on creating long-term enterprise value.
How I create value
Accelerating growth
Unlocking sustainable growth through commercial strategy, market expansion, pricing architecture, distribution, consumer insight and revenue optimisation. Helping organisations identify where future value will come from and how to realise it.
Building businesses from the inside out
Aligning operating models, commercial capability, organisational design and leadership to create businesses that scale with confidence while remaining agile.
Creating meaningful experiences
Helping brands become more distinctive by designing experiences customers genuinely value. Drawing on decades of global expertise creating market-defining retail concepts, omnichannel ecosystems and strategic partnerships that strengthen brand equity and performance.
Areas of expertise
Strategy and growth
- Strategic planning
- Business transformation
- Commercial strategy
- Market expansion
- Go-to-market excellence
- Business model development
- Growth architecture
- Pricing and revenue strategy
Consumer and marketplace
- Consumer strategy
- Retail strategy
- Marketplace optimisation
- Distribution strategy
- Wholesale
- Digital commerce
- Omnichannel transformation
- Brand partnerships
- Experiential retail
- Customer experience
Organisation and leadership
- Operating model design
- Organisation design
- Leadership development
- Talent strategy
- Culture transformation
- Performance management
- Cross-functional integration
- Change leadership
Who I work with
- Large global organisations navigating transformation.
- Private equity backed businesses preparing for growth.
- Founder-led businesses moving from startup to scale.
- Premium consumer brands strengthening market position.
- Leadership teams seeking an experienced strategic thinking partner.
Creating value in practice
Enterprise transformation
Designing commercial transformation programmes that align strategy, people and execution to create sustainable growth.
Nike Women’s, Nike Global Partnership Transformation, Nike Digital Commerce Emerging Markets; vetsak global new-luxury modular furniture positioning, flagship experience and omnichannel distribution, learning and development.
Commercial turnaround
Restoring profitable growth through commercial reset, pricing architecture, organisational redesign and integrated execution.
Nike South East Asia, Nike India, Nike North America, Nike Global Operating Model; vetsak systems, processes, growth strategy, distribution reset.
Growth and expansion
Helping organisations enter new markets, strengthen distribution, optimise partnerships and unlock new commercial opportunities.
Nike marketplace development and expansion in Asia Pacific and Latin America; Nike athlete partnerships commercialisation; vetsak collaborations with MCM, Aspesi, Harriet Allure; various strategic planning projects for sports, fashion and lifestyle brands.
Founder advisory
Supporting founders through commercial strategy, investor readiness, business planning and organisational capability.
Niche sustainability, wellness and hospitality start-ups.
Perspectives
Keynotes, executive workshops, leadership events and panel discussions. Topics include women in leadership, building high-performance teams, transformation and the future of consumer businesses.
- Business transformation. Reimagining organisations for sustainable growth.
- Consumer and retail. Marketplace dynamics, experiential retail, digital commerce and the future of consumer businesses.
- Leadership. Building high-performing organisations through culture, capability and courageous leadership.
- Founder journeys. Lessons from building, scaling and leading purpose-led businesses.
- Boards and governance. Perspective on strategy, governance, leadership and long-term value creation.
- Purpose. Exploring the relationship between meaning, leadership and fulfilment.
- Wellbeing. Creating sustainable performance through healthier people and healthier organisations.
- Hospitality and lifestyle. Design-led experiences, service excellence and creating emotional connection.
What clients value
Rather than providing advice alone, Francesca becomes a trusted thinking partner. Clients value her ability to:
- See patterns others miss.
- Challenge constructively.
- Simplify complexity.
- Connect strategy with execution.
- Balance commercial discipline with human-centred leadership.
- Create momentum without unnecessary complexity.
“Growth is never the objective on its own. The objective is creating organisations capable of sustaining it.”
Working together
Every organisation is different.
Some engagements involve strategic advisory to boards or executive teams. Others involve partnering closely with founders, leading transformation programmes, facilitating leadership workshops or acting as an ongoing strategic advisor during periods of growth. The common thread is always the same: helping organisations create stronger businesses designed to flourish over the long term.